My background is in E commerce and for the last few years I’ve been working in the capacity of a freelance Virtual Assistant specialising in developing WordPress websites as well as supporting my clients in all aspects of their businesses from strategy and marketing to administration but it is my technical understanding and skill set that has set me apart.
As well as building and optimising (SEO) WordPress websites, I have strong digital marketing and ecommerce skills that many of my clients have benefitted from.
In my ecommerce management days I worked with a footwear retailer where I project managed the development of a new website along with a third party software integration. I worked closely with senior management on strategy as well as with marketing and merchandising to ensure web content followed the marketing calendar. I also developed their email marketing strategy.
Freelance VA work has not only allowed me to work in a flexible way around my family but has also allowed me to further develop my skills. I regularly use online tools such as HubSpot, Trello, google analytics, mail chimp and hootsuite to name but a few. I’ve also project managed the delivery of a bespoke CRM. I tend to pick up new systems and online tools quickly and I’m always keen to learn new technologies.